I discovered something very cool while browsing the Barnes & Noble magazine stand today. I happened upon a new music magazine, Guitar Aficionado. I was struck by the photograph of Dhani Harrison on the cover of the Spring 2012 issue. I picked up the magazine and began leafing through the pages.
Being an avid fan of digital publishing I was psyched to see on page four that Guitar Aficionado was available for the iPad and iPhone devices. I took out my iPhone 4s and went looking on Apple’s App Store for the Guitar Aficionado App. I downloaded it and picked up the free issue with Richard Gere on the cover. It was added to my iPhone Newsstand. I knew I had to buy the magazine after that and walked the physical copy to the register.
I love what is happening with the convergence of print media and digital publishing through the iCloud. Publications like Guitar Aficionado are making tremendous strides in allowing readers choice in how they read and experience content.
The more exciting proposition is the added value that Dhani Harrison is bringing to fans of his father’s music. Dhani Harrison, along with the George Harrison Estate and Bandwidth Publishing will soon be making available a new iPad app which will allow Beatles and guitar fans the chance to check out the personal guitar collection of the late George Harrison. The app, The Guitar Collection: George Harrison, will be released through iTunes on February 23, two days before what would have been the former Beatle‘s 69th birthday.
You can get an in-depth preview of the iPad app with Dhani Harrison as your guide through the pages of the latest issue of Guitar Aficiando Magazine. I can tell you first hand its an exciting and informative set of articles. The information is complemented with brilliant color pages and wonderful memories for us all. I am so indebted to Dhani and Olivia Harrison for being so sharing with the world. It is another extension of George’s love to fans living in the material world. :)
Watch this video and see how you can touch and interact with George Harrison’s guitar collection. which is absolutely amazing if you ask me :)
I love how this continues the synergy between The Beatles and Apple through digital technology. Something tells me that George Harrison and Steve Jobs are smiling hugely over this accomplishment.